Choosing a company
School fundraising companies, and the one who answers the phone.
Most school fundraising companies hand you a catalog and a rep who covers four states. Brian has run school fundraising since 1994, and he is the one on the phone from the first call to the last box.
Searching for school fundraising companies usually starts the same way. The PTA needs money for the playground, the band needs a bus, and somebody gets handed the job of finding a company. The catalogs all look similar. The websites all promise big numbers. What you are really choosing is the person who will be there on day eight when the sale slows down.
What the good school fundraising companies have in common
- ✓Zero upfront cost. You should never write a check to start a fundraiser. No setup fee, no deposit, no minimum order.
- ✓A short, fixed sale window. Two weeks is long enough for every family to take part and short enough that nobody burns out.
- ✓An online store that ships direct. Supporters in any state order from their phone and the box goes to their door. Grandma in Ohio counts.
- ✓Pre-sorted delivery. Orders arrive at the school sorted by student, so delivery day takes an afternoon.
- ✓Prizes the kids actually chase. A prize program that rewards every student as orders come in, tracked for you, so nobody is counting by hand.
- ✓One person who knows your sale. A support line cannot do this. One phone number from the first call to the last box.
How Mr. Money is built
Brian Kearns started Mr. Money Fundraising in Greensboro, North Carolina in 1994. He works by phone, email and the online store, so a school in Texas gets the same attention as one across town. Giving Market, a Booster company, supplies the catalog, runs the online store, ships every order and runs the VIP Duck collectibles and the prize program. Brian runs your sale. That is the whole company, and it has raised more than $11 million for schools and programs since 1994.
Questions to ask any school fundraising company
- Who is my contact during the sale? Get a name and a direct number. If the answer is a support line, keep looking.
- What does it cost to start? The right answer is nothing.
- How long is the sale? Anything longer than two or three weeks loses steam. Anything shorter leaves money on the table.
- Can supporters out of state order? The online store should ship direct to any address in the country.
- How does delivery work? Pre-sorted by student, or a gym full of boxes and a Saturday of volunteers.
- Can I talk to a school that did it last fall? A good company says yes before you finish the question.
What a sale with Mr. Money looked like this fall
In fall 2026 Brian ran 40 fundraisers that sold more than $700,000. A 1,400-student K-8 charter in Charlotte sold $45,000 in eighteen days. An elementary school in Summerville, South Carolina sold $45,000. A 150-kid middle school band in Asheville sold $15,000. The full list is on the case studies page and the results page.
National companies, local reps and one phone number
Most school fundraising companies are built around territories. A rep covers a region, signs as many schools as the calendar allows and hands the sale to a support line once the kickoff is done. Brian built Mr. Money the other way around. He works fully remote from Greensboro, by phone, email and the online store, and he takes a number of sales each season that he can personally run. A principal in Charlotte and a band director in Asheville had the same contact this fall. When the sale slows on day eight, the person who built the calendar is the one who calls.
The program is the same whether you are a whole school or PTA or a band, chorus or cheer program. Read how it works step by step, or see what schools across the Southeast raised this fall.
Questions people ask
How many school fundraising companies should we compare?
Two or three is plenty. Ask each one the same questions, ask for the catalog, and ask who you will be talking to in week two of the sale. The answers separate them fast.
Is Mr. Money a company or a person?
Both. Brian Kearns is Mr. Money. Giving Market, a Booster company, supplies the products, the online store, the shipping and the prize program behind him.
Does a smaller company mean fewer products?
No. The catalog is the Giving Market catalog, with fall and spring editions. Sweet treats, cookie dough, popcorn, wrapping paper, candles, kitchen goods, tote bags and magazines.
What does it cost to get started?
Nothing. Zero upfront cost and no minimum. Book a call, pick a two-week window and Brian builds the sale around your calendar.
Ready to raise more this year?
Tell Brian about your school or team. He replies within one business day with a plan and a date.
